Hey y’all!
Happy Wednesday! It’s officially week 5 of our cohort, and this week is Money Week 💸. I hosted a brand partnerships workshop—a “beefy call,” as one member called it—and shared everything I’ve learned over 5+ years: effective outreach, pitching, negotiation, brand behavior, spreadsheets, media kits, rate cards, and the strategies that actually work.
Cohort Spotlight:
In one session, a creator went from 'I literally have no idea what to charge' to confidently pricing herself per video with a clear rate structure—using my DM scripts, email templates, and step-by-step system to scale brand deals. Overwhelmed at first, she left ready to execute. This is the real playbook behind high-earning, six-figure brand partnerships.
I got my start by investing in a $750 course in 2020 that paid dividends. Yet I still see creators with millions of followers struggling to land deals, while I, with a smaller following, consistently secure brand partnerships. The difference? Smart investing in learning, building knowledge, and getting the right guidance.
Over the years, I’ve earned $120k+ in brand partnerships as a micro-creator and helped clients with content strategy—some generating ~$100k/month—and I share the most actionable insights in this cohort so creators can accelerate their results.
Today we also had a workshop with business coach Meghan Wieske, who dropped thousands of dollars' worth of knowledge in just 75 minutes on offers, pricing, and business. Next week, Hayley Rose Danick, who spent 12 years at Google & YouTube and now helps creators scale their channels, will give our cohort an exclusive, personalized coaching session.
This week has shown me again why community and expert guidance make such a difference. Money isn't the only motivator—but it enables freedom. If you want to rise rather than figure it out alone, invest in learning. Invest in community that will help you grow.
Looking Ahead: Next Cohort
Inspired by what's happening in our current cohort? I'm considering running the next 6-week sprint sometime in October. Spots are limited, so if you're interested, join the waitlist to be the first to get access → link
xx,